In today’s world of fashion, Trapstar has become more than just a clothing brand—it’s a cultural movement. Known for its bold graphics, mystery-driven branding, and connection to music, Trapstar has firmly established itself as a leader in the streetwear revolution. The brand’s most notable piece? The Trapstar tracksuit—a symbol of status, style, and street authenticity.
As celebrities, influencers, and music legends continue to rock Trapstar tracksuits around the globe, this London-born label proves that it’s here to stay. If you’re looking to understand the rise of Trapstar, the impact of its tracksuits, and where you can cop the latest drops, this is the ultimate guide.
The Origins of Trapstar: From West London to the World
Founded in the early 2000s in West London, Trapstar was created by three friends—Mikey, Lee, and Will—who shared a vision of turning their underground lifestyle into a global brand. Inspired by hip-hop, grime, trap music, and the hustle of street life, Trapstar became the voice of a generation that refused to be boxed in.
What started as a grassroots clothing line—sold from car trunks and promoted through word of mouth—quickly gained a cult following. Trapstar’s philosophy, “It’s a Secret,” added a layer of mystery and exclusivity that made it even more desirable. This silent branding power led to organic growth, helped largely by celebrity endorsements and limited drops.
Trapstar Tracksuit: The Brand’s Signature Piece
Among Trapstar’s many stylish pieces, the tracksuit reigns supreme. Worn by music icons, athletes, and streetwear enthusiasts alike, the Trapstar tracksuit is a must-have item for anyone who understands modern fashion culture.
Key Features of the Trapstar Tracksuit:
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High-Quality Fabric: Typically crafted from a premium cotton-polyester blend that ensures comfort, breathability, and durability.
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Iconic Branding: The bold Trapstar logo on the chest or back, often accompanied by the brand’s signature “It’s A Secret” slogan.
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Tailored Fit: Designed with a modern, slim silhouette that flatters all body types while maintaining a casual vibe.
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Colorways: Available in timeless tones like black, grey, red, and limited editions in camo, neon, and reflective materials.
The Trapstar tracksuit isn’t just an outfit—it’s a fashion statement that represents hustle, culture, and confidence.
Celebrities Who Endorse Trapstar
A major factor in Trapstar’s global explosion is its celebrity fanbase. Some of the most recognized names in music and entertainment have been spotted wearing the brand—especially the tracksuit.
Notable Trapstar Wearers:
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Rihanna – Frequently seen in Trapstar tracksuits during casual outings.
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Jay-Z – A key supporter of the brand; helped bring it into Roc Nation’s portfolio.
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Stormzy – A major ambassador of the UK grime scene and longtime Trapstar fan.
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ASAP Rocky – One of the first U.S. rappers to co-sign the brand.
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Central Cee, Dave, and Skepta – Leading UK artists who represent the brand’s roots.
These co-signs not only boost visibility but also solidify Trapstar Tracksuit place in the upper echelon of streetwear fashion.
Trapstar Drops: Why They Sell Out Instantly
One of the biggest appeals of Trapstar is its exclusive release model. Instead of mass production, the brand uses a limited drop strategy that fuels hype and scarcity. Each collection is teased on Instagram and Twitter, building anticipation across its massive online community.
Once a drop hits, products often sell out within minutes, especially the iconic tracksuits. This model keeps demand high and elevates the resale value, with some Trapstar tracksuits fetching double or triple the retail price on aftermarket platforms.
Where to Buy Authentic Trapstar Tracksuits
With the rise in popularity comes a flood of counterfeits. To ensure you’re purchasing genuine Trapstar gear, shop only from trusted sources.
Official & Verified Retailers:
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🔗 Selfridges
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🔗 END. Clothing
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🔗 SSENSE
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🔗 Farfetch
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🔗 Flannels
Resale Marketplaces for Sold-Out Items:
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🔗 StockX
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🔗 GOAT
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🔗 Grailed
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🔗 Depop (check for verified sellers)
Be sure to verify product tags, stitching, and seller authenticity when buying from third-party platforms.
How to Style the Trapstar Tracksuit
The Trapstar tracksuit is incredibly versatile and works across different aesthetics—from laid-back loungewear to elevated streetwear fits.
Style Tips:
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Classic Street Look: Pair the black tracksuit with white Air Force 1s and a black Trapstar cap.
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Layered Fit: Add a puffer vest or oversized bomber jacket for a winter-ready street style.
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High Fashion Crossover: Match your tracksuit with designer sneakers like Balenciaga Runners or Alexander McQueen trainers.
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Summer Drop: Rock a Trapstar half-zip with shorts and sunglasses for a festival-ready look.
The brand’s ability to blend comfort and luxury makes the tracksuit an everyday essential.
Trapstar Collaborations and the Future
Trapstar isn’t slowing down. With successful collaborations under its belt—most notably with Puma—the brand is continually expanding its reach. Trapstar’s integration with Roc Nation opened doors to wider U.S. markets and set the stage for future partnerships, international pop-ups, and perhaps a flagship store.
The brand is also taking steps toward sustainability, using eco-friendly packaging and exploring ethical production methods to stay ahead of industry demands.
Why the Trapstar Tracksuit Continues to Lead Streetwear Fashion
The appeal of the Trapstar tracksuit lies in its perfect balance of urban identity, cultural relevance, and timeless design. It tells a story of ambition, individuality, and the street hustle, making it more than just a piece of clothing—it’s part of a lifestyle.
Trapstar has proven that a brand doesn’t need to follow the rules to dominate the fashion world. With its uncompromising vision and powerful influence, Trapstar and its legendary tracksuit continue to shape the future of global streetwear.
